Local boxing promoter Joe Mora founded the first location on Alameda Ave in South Central on July 4, 1953. When he first opened, the sauce-soaked rolled tacos definitely raised some eyebrows, but he was determined. 14 years after opening, Chico’s finally added a second location, and today, with several locations open around town, the business is still family-run, and has kept the traditions alive. They still only accept cash, and the menu has remained the same as well.
The restaurant has been featured in several TV shows and magazines, including Texas Monthly and the Cooking Channel with El Paso native chef Aaron Sanchez.
Pic 1: The original Chico’s Tacos Restaurant on Alameda, 📸 courtesy of the Mora family
Pic 2: Present-day Chico’s, 📸 by @edgeof4ever
#ChicosTacos #chicos #elpasotexas #eptx#rolledtacos
